Michael Jordan Donates Lawsuit Winnings To 23 Charities Serving Chicago Youth
BY: John “Hennry” Harris
When Michael Jordan filed multi-million dollar lawsuits against local Chicago supermarkets Dominick’s and Jewel-Osco for the unauthorized use of his name in an advertisement, many tried to say the NBA Hall of Famer was being a BULLy.
The basketball legend won an $8.9 million jury verdict against Dominick’s and a pending case against Jewel-Osco, which is also owned by Dominick’s owner Cerberus Capital, for an undisclosed sum.
Jordan vowed that his lawsuits were not about the money and the he would donate the winnings to charity – according to Jordan’s spokeswoman he did just that.
Estee Portnoy declined to state the size of the donations, but Jordan made good on his promise and donated to 23 local charities including After School Matters, Casa Central and the Greater Chicago Food Depository. The size of the donations could not be revealed citing the confidential terms of the settlement with Dominick’s and Jewel-Osco.
According to sources, even after Jordan paid the attorneys who won the six-year court battle, there were still millions of dollars left over to donate.
“I care deeply about the city of Chicago and have such incredible memories from my years there,” Jordan said in a news release. “The 23 charities I’ve chosen to make donations to all support the health, education and well-being of the kids of Chicago. Chicago has given me so much and I want to give back to its kids — the city’s future.”
Michael Jordan has maintained that the lawsuits were all about protecting the value of his name and image. Jordan physically took the stand twice during the week long trial in which he revealed how he and his advisers carefully ration and choose the use of his identity to maximize his earnings, which remain higher than any basketball player more than a decade after his retirement.
Dominick’s and Jewel-Osco did not secure a license when they placed ads in Sports Illustrated using Michael Jordan’s name and the likeness of his popular Air Jordan sneakers. The ad was presented as congratulatory for Jordan making the 2009 Naismith Basketball Hall of Fame, but Jordan was able to prove that it was for commercial gain.
Powered by Facebook Comments